Case Study: Hot Topic

 
 Case Study: Hot Topic

We partnered with Hot Topic to create a collection of innovative, custom beauty products for each season – lip balms, lip glosses, makeup brushes, eyeshadow palettes and more – under their exclusive Blackheart & Her Universe brands. By listening to customer insights & collaborating closely with the Hot Topic team, we are able to bring products from concept to store shelf in under 3 months.

 Black Heart Lip Collection
 
Alex Fogelson